Extended Training Course

ASM is extending the industry leading Fundamentals of Air Service Development training course to include an in-depth review of Negotiating Airline Incentives. 

Taking place over a three day period in the Cayman Islands in December, this course offers a comprehensive introduction to air service development whilst equipping delegates with the practical tools and techniques to attract new routes and growth from airlines, highlighting how to plan and present to airlines to negotiate new services.

> The characteristic components of market

> Best practice in community outreach

> The importance of airport competitive positioning & target planning

> How to organize and implement air service target sales campaigns

> The most effective ways of approaching & presenting to airlines

WHAT YOU WILL LEARN

WHO SHOULD ATTEND?

> The relevance of data, market research & analytics to air service development

> How to improve your skills to deliver success for your airport or organization

> Fundamentals of air service support 

> A review of US-based air service development incentive guidelines & techniques

> Insight to innovative strategies for both domestic & international air service development efforts

Cayman Islands, December 5-7, 2017

> Airport personnel

> Tourism Professionals

> Civil aviation authorities

> Government agencies and departments

> Investment agencies

> Chambers of commerce

> Legal representatives from airports, tourism bodies, governments and civil aviation authorities

The importance of air service development & negotiating deals

Delegates will receive a comprehensive introduction to air service development, equipping you with the practical tools and techniques to attract new routes as well as highlighting best practice in successfully negotiating new air services with carriers.

Knowing how to effectively exchange with airlines is paramount in the development of new routes. Decisions can influenced by incentives and so negotiation skills are crucial. This seminar will teach you all you need to know about converting these deals in a way to best suit your objectives.